Following the design of ALOHAS’ flagship store in Barcelona, Clap Studio brings the volcanic imaginary to the heart of Madrid with a new space located on Claudio Coello Street. Preserving the original concept — the volcano as a symbol of energy, strength, and transformation — this second interpretation proposes a more condensed, almost sculptural experience.
In a compact setting, a metallic pyramid-shaped tiered structure takes center stage, facing a mirror.
This layout creates an optical illusion that completes the pyramid, visually expanding the space and reinforcing a sense of monumentality.
The mirror acts as a poetic extension of the landscape, inviting visitors to step into an imagined topography.
The walls, coated with rough, textured finishes, evoke the rawness of solidified lava and add a tactile contrast that heightens the sensation of a primitive and natural environment.
The entire space resonates with the ALOHAS universe, defined by a bold, conscious, and contemporary aesthetic.
More than just a retail store, the result is a fragment of volcanic terrain embedded within the city.
Check another project by Clap Studio here!
Facts & Credits
Project title ALOHAS
Typology Retail
Location Claudio Coello 38, Madrid
Architecture Clap Studio
Area 50 square meters
Photography David Zarzoso
Text provided by the architects
Clap Studio
Clap is a design studio founded in 2017 based in Valencia (Spain) but working worldwide. The young studio is focused on the design of experiences through interiors, product and artistic installations. The studio is formed by Jordi Iranzo and Àngela Montagud, creative director and technical architect respectively. The studio’s goal is to help both brands and institutions connect with their customers through unforgettable experiences. The studio’s philosophy is guided by three key words: simplicity, elegance and playfulness. Following these values, they have carried out projects in major cities such as Hong Kong, Sao Paulo, Barcelona and Minsk.
Awards & Nominations
2023 Winner – Spain Design National Award 2024 – Young Designers
2023 Winner – Best use of color – Restaurant & Bar Design Awards – Baovan
2023 Nominee – Best Product Design – Mixology23 – Worm
2023 Nominee – Best Product Design – ROOM Magazine – Worm
2022 Winner – Best Space Design – La Llura – Septiembre
2022 Nominee – Best Entertainment Venue of the Year – FRAME Aards – The Sea
2020 One of the 100 most creative Spanish agencies by FORBES Spain
2020 Winner – German Design Award – HER
2020 Nominee – German Design Award – Little Stories
2019 Longlist – Emerging Interior Designer of the Year by Dezeen Awards
2019. Longlist – Best Retail Interior by Dezeen Awards – HER
2019. Winner – Best Multibrand Store of the Year by FRAME – Little Stories
2019. Winner – Best Design Media by A’Design Awards – More with less
2018. Longlist – Best Retail Interior by Dezeen Awards – Little Stories
2018. Archilovers Best Project – Little Stories
2018. Winner – Gandiablasco International Contest – FAN
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